Google Analytics was reporting a client’s Error page as the 3rd hottest page on the Web site. Obviously there was a problem but the biggest mystery was that although visitors were getting a 404 Page Not Found Error, through the Google Analytics Navigation Summary I could see that visitors encountering the 404 Error were continuing to find [...]
Archive for the ‘On-Page SEO’ Category
Smart 404 Error Page Saves the Day
Posted in Conversion, On-Page SEO, tagged 404, Conversion, error page on August 19, 2008 | Leave a Comment »
Web hosting tool hoses SEO 301 Redirect strategy
Posted in On-Page SEO, tagged 301 redirect, search engine optimization, seo strategies, url redirect on June 2, 2008 | Leave a Comment »
I don’t trust GUI’s and this is why. A simple URL 301 redirect was botched by PowWeb’s URL Redirect tool. I had an issue with an error page being among the top content viewed and found an problem with a URL name change conflicting with a PPC campaign landing page target. I knew what had to be [...]
